The flat-pack furniture superstore IKEA means so many things to so many people. To students, it’s a great place to buy budget tableware, furniture, and bedding when they are setting out on their own for the first time. To families, it means affordable but nice looking furniture. To the unlucky assembler, it’s infuriating builds when pieces just don’t fit together. And to the rest of us, it means Swedish meatballs and ice cream!
Strangely, at the first IKEA store in Korea, which only opened about two months ago, it means something no one has thought about before: free pencils, and they’re apparently being swiped from the store in their thousands every single day.